The Aflac
Story

Aflac needed a piece of content that told its story—and the valuable things it has to offer—in a way that’s understandable, relatable and entertaining.

Client Aflac
Project Year 2011
Project Status Archived
Related Tags Content

In this animated short, a big city and a quaint neighborhood represented the differences in coverage between major medical insurance and Aflac—and how they were able to work harmoniously to help provide the coverage their customers need.

The entire piece was a Firstborn original. The script, 3D characters and video editing were all done in-house. The final piece was something that left people feeling hopeful about Aflac and the value it could provide to families.

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The Global

Finalist

Telly

Silver / Use of Animation
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